Here you’ll find brand session highlights and educational content for photographers, videographers, and business owners.

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Kelli White, Indianapolis brand photographer, laughing behind a film clapperboard in her studio

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“Oh my gosh, that’s so on brand.” We say it about people, items, events and places, any time something fits so completely it couldn’t belong to anyone else. That phrase became the name of my new show! If you’ve been looking for a branding podcast for women business owners, pull up a chair.

Welcome to So On Brand, a Branding Podcast for Women Business Owners

the latest

I tried this once before. A few years ago I started a podcast, published a handful of episodes, and then set it down. I had the ideas and the gear and a name I liked. What I didn’t have was the capacity, and every episode cost more than that season of my business had to […]

Introducing So On Brand: A Podcast on Branding, Content & AI for Business

Podcast

You know you need professional images for your business. The question is: do you book a quick headshot session or invest in something bigger? Most business owners start with headshots because they seem straightforward. One polished photo for LinkedIn, maybe another for your website bio. Check the box, move on. But three months later, you […]

Brand Photography vs. Headshots: What Your Business Really Needs

Brand

I finished my first AI video workflow project last month and I’m still thinking about it — not because it was complicated, but because it solved a problem I see constantly and never quite knew how to address. TomKat Stitchery is an online sewing education brand based in Carmel. They had shelves of long-form video […]

You have the business idea. You have the passion. You might even have your first few clients lined up. But when you sit down to think about how you’ll actually show up online consistently, the overwhelm hits fast. After nearly ten years in business, I’ve watched tons of entrepreneurs launch all types of businesses with […]

The Content Strategy I’d Build If I Were Starting My Business Today

Uncategorized

You know that feeling when you finish a brand session and realize you have 800 photos to cull through? Or when you are staring at a blank email draft, trying to explain your process to a potential client for the hundredth time this month? That used to eat up entire afternoons for me, but recently […]

How I Use AI Tools for My Photography Business (Without Losing the Human Touch)

Brand

Preparing your business for a break

My high school friends decided over dinner in February that “We should all do the Mini Marathon!”. I quickly said yes, as I have always wanted to do the race, but haven’t made it happen. So before I could overthink it, I jumped in. Just like that, I was committed to 13.1 miles through downtown […]

When I first connected with The Bunny Hive, they were getting ready to open their doors as a brand-new social club for little ones and their grown-ups in Zionsville, Indiana. From the beginning, it was clear this wasn’t just another play space. The Bunny Hive is thoughtfully designed with a calming environment where families can […]

The Bunny Hive Zionsville | Brand Photography for a New Kid’s Play Space in Indiana

Brand

The Bunny Hive indoor play area classroom space

If there’s one thing I hear from almost every client before their brand photography session, it’s something along the lines of: “I’m so awkward in front of the camera.” You’re not alone. In fact, it’s one of the biggest reasons people hesitate to finally book their session. You know it’s time to update your business […]

How to Feel Confident in Front of the Camera at a Brand Photography & Video Session

Brand

Entrepreneur posing confidently outdoors Indianapolis during brand photography session

If you’ve been wondering, “Do I really need new brand photos right now?” – you’re not alone. This is a common question, but the truth is there isn’t always one perfect answer (I know, I know). That said, there are some clear signs that tell you it’s time to invest. As an Indianapolis brand photographer […]

Indianapolis brand photographer capturing lifestyle brand session

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