Brand
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On this episode, I talked about making the most of the content from a brand session. For anyone new here, I’m a photographer and videographer in Indianapolis working mostly with brands. If you’ve been wondering how to plan a brand photoshoot so the images keep working long after your gallery is deli
A couple of sentences come up when someone reaches out about brand photos. One is “I need to lose a few pounds.” The other is “I’ll book once my business feels more established.” I understand every side of that, because I care how I show up too. So this episode is about how to feel confident on came
The brands that stood out to me in New York made a lot of small, deliberate choices so every touchpoint felt connected. Here are six brand experiences from my September trip and how you can apply each one to your own small business.
How to Use Your Brand Photos + Examples TL;DR I can tell you brand photos should work harder for your business, or I can just show you the receipts. Let’s do receipts! Solid Wellness and Aesthetics is a functional wellness and aesthetics practice in Westfield: whole-person care, from hormone and gut health to natural-looking aesthetic […]
Getting Started with AI It started coming up between setups. A client would be changing into her third look of the day and ask, half-joking, whether she was supposed to be using AI yet. Then another one asked. Then another. The funny part is that by the time those conversations started, AI had already been […]
TL;DR Someone asked me at a networking event what I do, and when I mentioned brand photography, she nodded politely and said, “So… headshots?” It’s the most common mix-up in my world, and it’s worth untangling, because the two solve different problems at different price points. So, plainly: brand photography is professional photo and video […]
Almost nobody around Indianapolis publishes pricing for this kind of work, and I’ve never really loved that about the industry. You’re trying to budget and the answer everywhere is “inquire for pricing.” So here’s my actual answer, with real numbers behind it! The short answer (The longer one is right below, and it’s the part […]
Let me open with something you might not expect from a photographer: AI image generators are good now. Really good. As of this summer, you can type a few sentences into a free tool and get back a polished, professional-looking headshot of someone who looks a whole lot like you. I’ve tested them. Some results […]
TL;DR Most business owners have a couple of nice written reviews sitting on their website doing absolutely nothing. They’re real, they’re kind, and they blend into the page like wallpaper. Nobody stops to read them, because everyone knows a business only posts the good ones. Here’s my take: a written review is fine, but a […]
TL;DR “… just a few photos.” It’s the most common thing I hear from business owners across Carmel, Fishers, and Westfield, and I get where it comes from. A few photos feels manageable. A few photos feels like a reasonable ask. So let me answer the question underneath it. A content day is a planned […]
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