Here you’ll find brand session highlights and educational content for photographers, videographers, and business owners.
The Blog
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If you are an entrepreneur or work from home regular looking for northside Indianapolis coworking spaces this is the list you need! Let’s be real – working from home has its perks (hello, pajama pants), but it also comes with distractions that are not on your to-do list. Maybe your toddler bursts into “Let It […]
If growing your business and getting in front of the right people is a priority this year, you’re already thinking about the right things. But I also know that with that intention comes a whole lot of noise. Should you be on TikTok? Is SEO still worth it? Do you need to be posting Reels […]
One of my favorite parts of brand photography is getting to walk alongside businesses as they grow, not just capturing a single moment, but documenting evolution. That’s exactly what this Indianapolis brand photography case study with The Color Coordinator represents. Watching Elizabeth grow from a one-woman brand into a thriving, franchising business has been such […]
Let me guess. You finally have great, on-brand photos for your business… but posting on Instagram still feels like this: You open the app. You overthink every word. You close the app and tell yourself you’ll post later. We’ve all been there. But as we head into 2026, AI has officially become part of the […]
Getting your brand photos (and videos!) back is exciting. You open your gallery and suddenly you have 30+ beautiful images that feel like you. Confident. Polished. Elevated. And then comes the very real question: now what do I actually do with all of these? If you’ve ever felt overwhelmed after receiving your brand gallery, you’re […]
Everywhere you look, AI seems to be the topic of the year. I was reminded of this recently in Vegas. My husband and I had a work trip there, and while I was photographing the event, I noticed every corner of the conference was filled with AI messaging: vendors showcasing new tech, giant screens advertising […]
If there’s one thing I’m confident we’re going to see more of in 2026, it’s this: connection as one of the biggest marketing trends for small businesses. We’re coming out of seasons where everything felt polished, curated, and a little too put-together. But now, people want real! They want to see the face behind the […]
As I look back on 2025, I’m walking away with so much gratitude: for my clients, for the work I get to do every day as an Indianapolis brand photographer, and for the personal growth that shaped this past year. It was full, stretching, creative, and meaningful in ways I didn’t expect. And as a […]
You’ve maybe heard the phrase, “You never get a second chance at a first impression.” But in today’s online world, where people make decisions quickly and often based on a quick glance, that first impression matters more than ever. And for most businesses, that first moment happens through visuals long before someone ever speaks to […]
I didn’t expect a Disney cruise to spark ideas for my business. In fact, I intentionally left my laptop at home. But even while I was soaking up the sun with my family, my business brain kept nudging me with the same thought over and over: Disney is the world’s best brand storyteller. And there’s […]
Marketing changes fast, but this shift has been building for a while now: video is no longer a “nice to have” for small businesses. It’s the piece of your marketing that helps people see you, understand you, and trust you long before they ever fill out your inquiry form. If you’ve been feeling the pull […]
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