Here you’ll find brand session highlights and educational content for photographers, videographers, and business owners.
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If you are an entrepreneur or work from home regular looking for northside Indianapolis coworking spaces this is the list you need! Let’s be real – working from home has its perks (hello, pajama pants), but it also comes with distractions that are not on your to-do list. Maybe your toddler bursts into “Let It […]
A recommendable brand is one people trust before they ever reach out and remember long after they do. In Episode 10 of So On Brand, I walk through the four checks I run on my own business. You can try every one of them this week, and there’s a rule near the end you’ll still remember while you’re dri
There’s one offer that can turn my entire day around: “Can I get you a Diet Coke?” And if I order a Diet Coke at a restaurant and they ask if Diet Pepsi is okay, the answer is no. It’s not okay, and it’s never been okay.
This week, I walked through my small business tech stack, grouped by the job each tool does, with the AI tools one at a time. I’m not here to sell you on anything. There’s one affiliate link, and the rest are tools I’ve enjoyed over 10 years in business. Take the ideas that fit how you work.
AI is a big, complicated topic, and I don’t want to be naive about the downsides for our world and the creative community. As a business owner and a parent, though, I’d rather be informed and use my time well. In this episode, I shared how I use AI to buy back time in my actual week, plus the CORE f
On this episode, I talked about making the most of the content from a brand session. For anyone new here, I’m a photographer and videographer in Indianapolis working mostly with brands. If you’ve been wondering how to plan a brand photoshoot so the images keep working long after your gallery is deli
“Oh my gosh, that’s so on brand.” We say it about people, items, events and places, any time something fits so completely it couldn’t belong to anyone else. That phrase became the name of my new show! If you’ve been looking for a branding podcast for women business owners, pull up a chair.
A couple of sentences come up when someone reaches out about brand photos. One is “I need to lose a few pounds.” The other is “I’ll book once my business feels more established.” I understand every side of that, because I care how I show up too. So this episode is about how to feel confident on came
Not long ago, my book club got so far off topic that I couldn’t tell you how our conversation about the actual book ended. Somebody asked how people are finding businesses now, and whether everyone just asks AI who to hire. I went home and started building tools to help. This episode covers four fre
The brands that stood out to me in New York made a lot of small, deliberate choices so every touchpoint felt connected. Here are six brand experiences from my September trip and how you can apply each one to your own small business.
TL;DR “AI will save you so much time” is the most repeated and least examined sentence in small business right now. Saved from what? Turned into what? I’ve written before about how I use AI tools; this is a different question. This is the accounting. Because the honest pitch AI for small business owners isn’t […]
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